The company has now introduced another product, the Zeno 200, in the Indian market in its ZENO range designed to meet the needs of those consumers who wish to have all these qualities in an affordable smartphone. Priced at Rs. 9,999, the device is exclusive to the online platform Amazon in a launch offer.
It is worth noting that the Zeno 200 has MIL-STD-810H military-grade toughness as well as an IP65 rating in terms of dust and water protection, which is not yet common even among smartphones in the price range under Rs. 10,000. Furthermore, it has also provided users with its inbuilt AI-based assistant Sola along with other features.
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itel ZENO 200 comes with a 6.75-inch HD+ IPS panel, which offers a 120Hz refresh rate, while the phone uses DTS-enabled audio for immersive music experiences. It comes with an octa-core Unisoc T7250 SoC coupled with 4GB RAM and 128GB internal storage. Additionally, it supports virtual RAM extension up to 8GB.
According to itel, the ZENO 200 comes with its AI assistant Sola, which performs various roles including text summarization, search assistant, document handling, grammar checking, and AI wallpaper generation. Besides, there is a Document Assistant and Writing Assistant meant for people who require productivity-related capabilities. This phone has a 5,000mAh battery that supports 15W fast charging technology. On the photography front, the itel ZENO 200 comes with a 13-megapixel rear camera and a 5-megapixel front-facing camera. There is a face unlock mechanism and a side-mounted fingerprint sensor on this phone.
itel has also incorporated an aspect known as Dynamic Bar, which shows notifications, battery levels, and the state of calls without disturbing the use of the phone. According to the manufacturer, this phone is able to offer a 48-month fluency guarantee.
This smartphone comes in three colours: Comet Orange, Meteor Titanium, and Nightly Blue.
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In an interview with the press, Arijeet Talapatra, CEO of itel India, mentioned that the ZENO series was designed specifically for Gen Z consumers who value both style and performance in budget smartphones. The ZENO 200 seems to be heavily focused on feature differentiation instead of technical specifications, which is quite sensible in light of the highly competitive sub-Rs. 10,000 segment. The features such as IP65 rating, military-grade build quality, IR blaster availability, and AI-powered applications might prove beneficial for distinguishing the model from its peers.
